GTA 6 is at 9.69 million copies and $942M before launch, Sensor Tower says

GTA 6 is at 9.69 million copies nine days before it unlocks, according to Sensor Tower’s GTA VI sales tracker, which shows “Last updated November 10, 2026”. The market data firm puts the revenue at $942M. Both numbers are its own estimates for PlayStation and Xbox, net of returns, not figures from Rockstar or Take-Two.

What the tracker shows

• PlayStation: 7.23M units and $703M, 75% of the mix.
• Xbox: 2.46M units and $239M, 25% of the mix.
• The period: its charts run from 25 June 2026, the day pre-orders opened, to 8 November.

Sensor Tower labels the total units sold, net of returns, rather than pre-orders, although the game only comes out on 19 November. Its methodology note says the estimation model was updated on 5 October “to better reflect GTA VI’s estimated country splits”, with a small effect on units, revenue and the console mix.

Almost 2 million more than the last estimate

The last Sensor Tower figure on our GTA 6 sales page was 7.71 million pre-orders worth about $751 million, as reported by Yahoo Finance on 7 November 2026, with 74% of buyers on PS5 and 24% on Xbox. Against that, the tracker is up by 1.98 million copies and $191 million, and the split is now 75% to 25%.

Divide the revenue by the units and it comes to about $97 a copy, on both consoles. That sits between the US prices Take-Two announced in June, $79.99 for the standard edition and $99.99 for the Ultimate Edition; the tracker itself gives no split by edition.

Take-Two’s results of 9 November give no pre-order count. Strauss Zelnick’s word there was that pre-orders are “continuing to reach unprecedented levels”, which is a trend, not a number. The estimate sits in our claims register as unconfirmed.

Still deciding? What a pre-order gets you covers the bonus and the pre-load, and what GTA 6 costs has the prices in your region.